By Salud B. Vitug (Provincial Tourism Office)
In beefing up its marketing and promotion campaign for the province as a tourism hub, the Provincial Government of Cagayan joins the 24th Philippine Travel Mart (PTM) on September 6-8, 2013 at the SMX Convention Center, Mall of Asia Complex, Pasay City.
According to Jenifer Trinidad Junio, Officer In Charge of the Tourism Office, the province will feature its unique culture, diverse adventure and rich nature in an exhibit in the said activity. The province’s products and delicacies will also be displayed during the said event.
“As in the previous years, it is our aim to intensify our marketing strategy and promotion and close deals with our prospective clients of the different tour packages prepared by the office for our tourists,” Junio said. “PTM is just of the several national tourism and trade fairs the province participates so as to place Cagayan prominently in the tourism map,” she further added.
Meanwhile, the Rondalla Ensemble of the Anthena Performing Arts Bureau of the Cagayan State University under Chita Ramos, the University’s Socio Cultural Director, is invited to perform in the Cagayan booth during the three-day exhibition to showcase Cagayan’s culture in songs and dances.